Embry RSCH202 Entire Course Latest

Embry RSCH202 Entire Course Latest

 

 

Embry RSCH202 Module 1 Discussion latest 2016 November

Module 1 – Discussion: What does research mean to you?

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Discussion Topic: What is your definition of research? You may have “researched” a topic of personal interest in the recent past Perhaps it was related to which degree to pursue, which branch of the military to join, which career to pursue, which car to purchase, which neighborhood to purchase a home in, or other decisions you needed to make When you personally research a topic, it is something inherently interesting to you and you research it to learn about it so that you can make an informed decision In this discussion board, introduce yourself by briefly telling your classmates your definition of research and about something you recently researched Describe the techniques and tools you used to research your topic

Posting Instructions: You should make your initial discussion board posting no later than the fourth day of the week Later in the week, return to the discussion, read the postings of your classmates, and comment on at least two of those Remember to follow similar practice for other discussions throughout the course Please read these instructions for information (Links to an external site) on accessing the discussion rubric

Embry RSCH202 Module 2 Discussion latest 2016 November

Module 2 – Discussion: Variables and Problem Statements

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M2_DiscussionjpgIn this Discussion Activity, there are Three Scenarios (Links to an external site) related to identifying variables and developing problem statements You will be assigned one these scenarios based on the first letter of your last name

Discussion Topic:

List and label the variables as independent, dependent, intervening, or moderating

Explain the relationships among the variables

Develop a problem statement for the situation

Posting Instructions: You should make your initial discussion board posting no later than the fourth day of the week Later in the week, return to the discussion, read the postings of your classmates, and comment on at least two of those Remember to follow similar practice for other discussions throughout the course

Embry RSCH202 Module 2 Discussion latest 2016 November

Module 2 – Discussion: Variables and Problem Statements

81 81 unread replies 81 81 replies

M2_DiscussionjpgIn this Discussion Activity, there are Three Scenarios (Links to an external site) related to identifying variables and developing problem statements You will be assigned one these scenarios based on the first letter of your last name

Discussion Topic:

List and label the variables as independent, dependent, intervening, or moderating

Explain the relationships among the variables

Develop a problem statement for the situation

Posting Instructions: You should make your initial discussion board posting no later than the fourth day of the week Later in the week, return to the discussion, read the postings of your classmates, and comment on at least two of those Remember to follow similar practice for other discussions throughout the course

Embry RSCH202 Module 3 Discussion latest 2016 November

Module 3 – Discussion: Data Collection – Questionnaire

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An undergraduate student named Nicki created a Questionnaire Preview the documentView in a new windowto gain insight into people’s attitudes toward online shopping To determine the attributes relevant to his study, Nicki first conducted face-to-face interviews Then based on a rigorous analysis of those interviews, he developed the questionnaire Read through Nicki’s proposed questionnaire and answer the following questions

Discussion Topic:

Nicki’s questionnaire starts with questions seeking personal information from the respondents Some researchers ask for personal data at the end rather than the beginning of the questionnaire Which do you prefer and why?

Nicki uses a lot of closed questions that ask respondents to make choices among a set of alternatives given by the researcher In closed questions, care must be taken to ensure that the alternatives are mutually exclusive and collectively exhaustive Are there any of Nicki’s questions that are not mutually exclusive and collectively exhaustive? If so, which ones? Tell how you might revise those questions to make them mutually exclusive and collectively exhaustive

Poor phrasing of questions can cause respondents to refuse to answer them or to answer incorrectly (either on purpose or because of misunderstanding) Do you think any of Nicki’s questions are poorly worded and should be reworded? If so, which ones and how would you reword the items?

Posting Instructions: You should make your initial discussion board posting no later than the fourth day of the week Later in the week, return to the discussion, read the postings of your classmates, and comment on at least two of those Remember to follow similar practice for other discussions throughout the course

Embry RSCH202 Module 4 Discussion latest 2016 November

Module 4 – Discussion: The moderating effect of involvement in product effectiveness

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Review the description of the proposed study with 4 discussion questions Read the description, then answer your assigned question Be sure to answer both parts, ‘a’ and ‘b’, of the question You will pick a question based on the First Letter of your Last Name

Posting Instructions:In your responses to this week’s discussion board, be sure to read the answers to questions other than the one assigned to you Your postings must include a response to at least one other question You should make your initial discussion board posting no later than the 4th day of the week Later in the week, return to the discussion, read the postings of your classmates, and comment on at least two of those Remember to follow similar practice for other discussions throughout the course

Embry RSCH202 Module 5 Discussion latest 2016 November

Module 5 – Discussion: Sampling

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In this discussion there are five scenarios related to sampling Preview the document View in a new window You will be assigned one of these scenarios based on the first letter of your last name

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Discussion Topic: For your assigned scenario, indicate what would be the relevant population and the most appropriate sampling design Be sure to give the reasons for your answers

Posting Instructions: In your responses to this week’s discussion board, be sure to read the answers to scenarios other than the one assigned to you Your postings must include a response to at least one other scenariosYou should make your initial discussion board posting no later than the 4th day of the week Later in the week, return to the discussion, read the postings of your classmates, and comment on at least two of those Remember to follow similar practice for other discussions throughout the course

Embry RSCH202 Module 6 Discussion latest 2016 November

Module 6 – Discussion: Data analysis technique

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You will review five scenarios (Links to an external site) related to selecting an appropriate data analysis technique Select one of these scenarios based on the first letter of your last name Review the PDF versionPreview the documentView in a new window if you are unable to play the scenarios

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Discussion Topic: For your assigned scenario, state the null and alternate hypotheses (if applicable), indicate what would be the appropriate hypothesis test or analysis technique, and state why you selected that technique

Posting Instructions: In your responses to this week’s discussion board, be sure to read the answers to scenarios other than the one assigned to you Your postings must include a response to at least one other scenarios You should make your initial discussion board posting no later than the 4th day of the week Later in the week, return to the discussion, read the postings of your classmates, and comment on at least two of those Remember to follow similar practice for other discussions throughout the course

Embry RSCH202 Module 7 Discussion latest 2016 November

Module 7 – Discussion: Opportunities to Travel and Present your Research!

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Some professional organizations and colleges and universities provide opportunities for undergraduate students to present the results of their research Some even offer stipends to cover travel expenses for undergraduates

One example is the Council on Undergraduate Research (CUR) You can learn about events sponsored by CUR by going to the CUR website (Links to an external site) On the homepage, click on Conferences & Events, then Student Events CUR hosts an annual national conference on undergraduate research and also sponsors the annual Posters on the Hill event in Washington, DC M6_CURpng

Discussion Topic: For this discussion board, do an Internet search on “undergraduate research conferences” or a similar term, find an interesting undergraduate research conference or event that you might like to attend, and post a short description of that conference or event Be unique – don’t post about a conference or event that another student has already described Someone should describe the CUR events mentioned above in more detail, so, if you get on this early and are first, you can post about those!

Posting Instructions: You should make your initial discussion board posting no later than the fourth day of the week Later in the week, return to the discussion, read the postings of your classmates, and comment on at least two of those Remember to follow similar practice for other discussions throughout the course

Embry RSCH202 Module 8 Discussion latest 2016 November

Module 8 – Discussion: Qualitative Research Methods

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The paper by Beverly Hancock titled “Trent Focus for Research and Development in Primary Health CarePreview the documentView in a new window” gives further explanations of qualitative research techniques and procedures primarily using health care examples Read and study this paper and answer the questions as you go through the paper After you complete your reading, go to the Module 8 Discussion Board and answer the following questions

Discussion Topic:

At the end of Section 2 of the article, the author gives four research problem examples and asks you to determine the most appropriate qualitative method for each problem Pose a problem related to your work environment that would be appropriate for qualitative research, and determine the most appropriate qualitative method of the four discussed in Section 2 Explain briefly why would you use that technique

In Section 3, the author discusses interviews, focus groups, and observation Suppose you want to use a focus group for the problem you described in Question 1 above Briefly answer the following:

What is the geographical spread of your potential participants?

Are there any specific inclusion criteria for selecting participants? Is so, briefly explain the criteria

Where or how could you obtain a list of potential participants?

Are there preexisting groups and what are the advantages and disadvantages of using those groups?

Posting Instructions: You should make your initial discussion board posting no later than the fourth day of the week Later in the week, return to the discussion, read the postings of your classmates, and comment on at least two of those Remember to follow similar practice for other discussions throughout the course

Embry RSCH202 Module 9 Discussion latest 2016 November

Module 9 – Discussion: The Research Report

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When you looked at the pages of the APA Pocket Style Manual as part of your reading assignment, you saw instructions on what sections should be included in a report and very specific formatting instructions on things like tables, graphs, charts, quotations, headings, references, and a variety of other items In this course and others you take, you may begin to think that your instructor is way too picky on things such as these For this discussion board, answer the following questions

Discussion Topic:

1 Suppose your instructor requires you to follow the formatting instructions in the APA Pocket Style Manualexactly Is he or she being too picky and should they lighten up a bit?

2 Are specific formatting instructions necessary in a research report? Why or why not?

3 If you are submitting a research report for publication or presentation, why should you be concerned about formatting?

Posting Instructions:You should make your initial discussion board posting no later than the fourth day of the week Later in the week, return to the discussion, read the postings of your classmates, and comment on at least two of those Remember to follow similar practice for other discussions throughout the course

Embry RSCH202 Module 1 Library Basic Training Assignment latest 2016 November

Library Basic Training

You may have completed Library Basic Training in a previous course That’s great! This course will require extensive use of the library resources, so even if you completed Library Basic Training previously, you should go back and review it at this time

The Hunt Library’s Library Basic Training course is divided into three separate sections:

1 Introduction (introduces the services available)

2 Getting Started with Research (teaches how to use EAGLE search)

3 Focused Research (demonstrates how to access the databases and provides the steps for requesting items from the Hunt Library)

You must complete each section in order before you will be allowed to move on to the next section After completing the training, you will be emailed a certificate of completion in PDF format

To complete Library Basic Training, click on the following link:

http://libraryerauedu/help/library-basic-training/

Remember—to receive credit for completing this course activity, you must forward a copy of the email with your certificate of completion to your RSCH 202 instructor

Embry RSCH202 Module 1 The Literature Review – Annotated Bibliography Assignment

This assignment builds on material you should be familiar with from your prerequisite English course Your assignment is to prepare an annotated bibliography using APA style on one of the following topics or another topic of interest to you from a business perspective:

1 Service quality

2 Product development

3 Open-market operations

4 Information systems

5 Manufacturing technology

6 Assessment centers

7 Transfer pricing

Pick a topic that interests you and develop a good annotated bibliography following the instructions below You will use the resources you find for this assignment in the Literature Review assignment in Module 2 and the Research Methodology assignment in Module 8 As you look for references in this assignment, keep in mind that the Literature Review and Research Methodology assignments will involve formulating a research question and designing a methodology to answer that question, so be thinking of interesting questions related to the topic you select—questions that you might want to explore further

From the text A Pocket Style Manual, APA Version, read the following:

  • Chapter 6 § 6a: Maintaining a working bibliography, for compiling list of sources at the end of your paper
  • Chapter 12 § 12e: Annotated bibliography (economics), to understand the reference list entry by summarizing the source
  • Chapter 5: Evaluating sources, for specific tips on evaluating sources

Note that you will probably need to refer to Chapter 14 of A Pocket Style Manual, APA Version, for formatting of different types of references It is important that you pay close attention to formatting requirements

The assignment has two parts: 1) The list of sources, and 2) The annotation for each source In the assignment you submit, the annotation for each source should immediately follow the listing of the source as shown in Chapter 12e of A Pocket Style Manual, APA Version

The list of sources must contain the following:

1 The subject of your research, which you must state at the top of the page

2 Ten sources of information about your subject, including:

  • At least one book
  • At least four articles from the Hunt Library databases
  • At least two scholarly articles

Special note:Wikipedia is not an acceptable source for scholarly work Do not use Wikipedia as a source for this or any academic assignment All sources must be correctly documented in APA style, and the entire references list must be correctly formatted in APA style

The annotation for each source has two parts:

1 A short summary (1-3 sentences) of the information found in the source

2 An evaluation of the source’s credibility, reliability, currency, possible bias, and usefulness with respect to your topic Review the following documents on:

Embry RSCH202 Module 1 Library Basic Training Latest 2016 November

Library Basic Training

You may have completed Library Basic Training in a previous course That’s great! This course will require extensive use of the library resources, so even if you completed Library Basic Training previously, you should go back and review it at this time

The Hunt Library’s Library Basic Training course is divided into three separate sections:

1 Introduction (introduces the services available)

2 Getting Started with Research (teaches how to use EAGLE search)

3 Focused Research (demonstrates how to access the databases and provides the steps for requesting items from the Hunt Library)

You must complete each section in order before you will be allowed to move on to the next section After completing the training, you will be emailed a certificate of completion in PDF format

To complete Library Basic Training, click on the following link:

http://libraryerauedu/help/library-basic-training/

Remember—to receive credit for completing this course activity, you must forward a copy of the email with your certificate of completion to your RSCH 202 instructor

Embry RSCH202 Module 3 Assignment Case Study Data Collection Latest 2016 November

Assignment: Data Collection – Interviews and Observations

Chapter 7: KYOTOMIDTOWNSHOPPINGCENTRE

KyotoMidtownisacompositeurbandistrictofmodernbuildingssurroundingahistoricJapanese gardenItfeaturessophisticatedbars,restaurants,shops,artgalleries,ahotelandleafypublic spacesKyotoMidtownaimstoofferauniqueshoppingexperiencewithabroadselection of outlets thatincludeJapan’sfirstflagship boutiqueand theworld’sfirstconceptshops Fromplayful and trendsettingboutiquestoprestigiousbrandsvaluedtheworldover,itaspirestobeaplacefor peoplewhoappreciatethefinerthings in life

Inthepastfewyearshowever,visitornumbershave declinedForthisreason, themanagementof KyotoMidtownshoppingcentrefeelsthatitisimportanttodevelopa betterunderstandingofits shoppersin ordertotaketheshoppingexperiencetoanextlevelItwantstoknowwhatattracts customerstoitsstores,whatcustomersneedwhileshoppingandhowtheygoaboutshopping Basedon theseinsights,itwantstodevelopstrategiesthatarecloselyaligned withitscustomers’ shoppingstrategies,needsandpreferences

The management of theshoppingcentrehashired HoshimiKusunoki, aninternationalfull-time MBA studenttoproduceareportcompletewithpractical,hands-on recommendationsreadyfor implementationBornand raisedinanupper classfamily inYamanote,Hoshimi isfamiliarwiththe lifestyleandattitudes of people visitingtheKyotoMidtownshoppingcenterandthe high expectationsthattheyhave

AkeyaimofHoshimi’sresearchprojectistofindoutwhatshopperswouldneedtoincreasethe frequencyofshoppingatthecentreaswellastounderstandhowitcomparestoothershopping centresinKyotocompetingforcustomersBased on preliminaryresearch,Hoshimihasbeenable to developthefollowingspecific projectobjectives:

  • To establish theprofileof shoppers
  • TounderstandtheirawarenessandusageoftheMidtown Shoppingcentre
  • Tounderstandhowshoppers travel tothe shoppingcentre,howfar theyhavetravelledand howfrequentlytheyshopthere
  • To exploreshopperbehaviorandunderstandwhat theyhavepurchased orhadexpectedto

purchaseandaverageexpenditure

  • Tounderstandtheirexpectationsto theMidtown shoppingcentre
  • Tounderstandtheirattitudesto the Midtown shoppingcentre

Hoshimiwants toconduct structured facetofaceinterviewswith 100shoppersatthe shopping centreandacompetingshoppingcentreTheinterviewswilltakeplaceduringthekeyshopping hours acrosseverydayof theweekamongarepresentativesampleofparticipants

QUESTIONS

1 HoshimihasplannedtocarryoutstructuredinterviewsHowdostructuredinterviewsdiffer fromunstructured interviews? Which would be more appropriate for this study and why?

2 What arethepossibleadvantages anddisadvantagesof usingfacetofaceinterviews in this situation?

3 Theinformationobtained duringinterviewsshouldbeasfreeaspossiblefrombiasHowcan Hoshimiminimizebias introduced bytheinterviewer,theinterviewee,or thesituation?

4 What advice would you give Hoshimiregarding theselectionof participants for her interviews?

?

Chapter 8: PERFORMANCE IMPROVEMENT THROUGH MYSTERY SHOPPING

DawsonChambersisa young,dynamicandfastgrowingresearchagencythatis specializedinMystery Shopping,MarketResearch,andCustomerServiceTrainingItislocatedin Geneva,Switzerland from whereitprovidesnational andinternational organizationswithcustomizedperformanceimprovement programsDawsonChambershasaconsiderablenetwork ofspecialistmysteryshoppersoperatingfrom regionalhubsacrossSwitzerlandThesemysteryshoppersprovideserviceorganizationswiththetools todevelop,trainandre-train theirteamstoimprove customerserviceandsalesperformanceDawson Chambershasrecently beenapproachedbySebastianKoch,managerofSwiss-tell,aSwissmobile phoneproviderheadquarteredin BaselSebastianhasasked Dawson Chamberstoassessthequality of servicedeliverytocustomers ofSwiss-TelmobilephoneshopsacrossSwitzerland

Likeinmanyothercountries,themobilephoneindustryinSwitzerlandishugeanddespitetherapid growthofonlineshopping,brick-and-mortarbusinessisstilldominantinthemobilephoneindustry; mostpeopleinteractwith amobilephoneproviderviaaphoneshopAccordingtomanyhowever,the qualityofservicedeliveryinthesephoneshopsispoorAparticipantinapreliminarystudydescribed thequalityofservicedeliveryinphoneshopsasfollows:“Whileitwouldbeunreasonabletoexpect everysalesassistant to knowthecompleteins andouts of eachphone- althoughitwouldberathernice iftheydid-youdoexpectgoodadviceMost ofthetimehowever,shopassistantsdonot offeranything neartoadvice;they trytoshove certainproducts downyourthroat andtheyarealways tryingtoup- sell”

SebastianKochbelievesthatitdoesn’thavetobethisway Hethinksthatconsumersshouldgetsound advice withoutbeingbelittledandpatronizedHealsothinksthatmysteryshoppingcanprovidean excellent insightintohis team’sabilitytointeractwith customersand that itis thereforea valuable tool toimproveboth salesand customerserviceThatiswhySebastian hasasked Dawson Chambersto developandlaunchamysteryshoppingprogram Sebastianhasexplainedthattheaimsof thisprogram are to:

  • highlightif companyprocessesarebeingfollowed;
  • provideacomprehensiveevaluationoftheserviceprocess; Sebastianwantstoknowwhat works in thecustomerserviceprocessandwhatdoesnot;
  • identifytrainingneeds for thestorestoimprovetheirservice

Withtheseobjectivesin mindDawsonChambers hasdevelopedamysteryshoppingprogramThe researchagencyhasdrawnupasurveymodeland-afterathoroughdiscussionwithSebastian– decided thatitsmysteryshoppershaveto collect the followinginformation:

  • speed of service;
  • the questions asked by the shop assistant to help the customer to find a suitable product;
  • the types of products shown by the shop assistant;
  • the sales arguments used by the shop assistant;
  • whether or how the shop assistant attempted to close the sale;
  • compliance with company standards relating to service;
  • whether the shop assistant suggested any add-on sales;

TheyhavealsoagreeduponthefollowingAnumber ofmysteryshopperswillbegiven instructionsto makethetransactionatypicaltotesttheknowledgeandserviceskillsoftheshopassistantswhereas otherswilltrytoreturnpreviouslyboughtmerchandiseNotallmysteryshoppingscenarioswillinclude a purchase

Twomonthslater

After visitingone or morephoneshopsthe mysteryshoppershavesubmitted thecollecteddatato Dawson Chambers,which reviewedand analyzed theinformationAreportandapresentation ofthe resultswasproduced,identifyingstrengthsand weaknesses ofthecompany’sperformancePoints on whichimprovementwasrequiredwereidentifiedandrecommendationsmadeastohow toachieve theseimprovements

QUESTIONS

1 Define observation and explain (based on your definition) why mystery shopping is a form of observation

2 If you were Sebastian Koch, would you inform your shop assistants about the mystery shopping program before it actually takes place? Why (not)?

3 (How) would the mystery shoppers benefit from a coding scheme?

4 What are the benefits of mystery shopping over other methods of data collection such as interviews or questionnaires?

5 Sebastianisrelyingsolelyonmysteryshoppingtoimprovethecompany’sperformanceWhatarethe dangers ofthis?Inotherwords,what arethelimitations ofmysteryshopping?

Reference:

Sekaran, U, & Bougie, R (2013) Research methods for business: A skill building approach (6th ed) Chichester, United Kingdom: Wiley ISBN: 978-1-119-94225-2

Embry RSCH202 Module 3 Turn in Literature Review Draft Latest 2016 November

The Literature Review Assignment was introduced in Activity 26 Take advantage of this opportunity! The purpose of the draft is to give you an opportunity to get feedback from your instructor prior to writing your final proposal – the draft isn’t expected to be perfect It will be graded, but will count only 2% of your final course grade A good grade on the draft means that you submitted it on time; your instructor feels that you put good effort into it, and that it addresses the required topics The literature review that is due in Module 5 will be subject to much more stringent grading criteria That means it is possible that you could receive a higher grade on a draft than on the corresponding portion of the final complete proposal

Embry RSCH202 Module 4 Case Study – Measurement of Variables Latest 2016 November

Case Study: Measurement of Variables– Operational Definitions

Chapter 11: TheStandard AsianMerchantBank

TheStandardAsianMerchantBankisa MalaysianmerchantbankheadquarteredinKuala LumpurThebankprovidesfinancialservicesin assetmanagement,corporatefinance,and securities broking Clients of The Standard Asian Merchant Bank are among others institutional investors, foundations, (semi) public institutions, companies, and high net- worthindividualclientsSegmentsinwhichTheStandardAsianMerchantBankoperatesare smallandmedium-sizedlistedcompanies,realestate,andbiotechfirms

SyafiqAimiisa BusinessstudentfromtheNationalUniversityof Malaysiawhichislocatedin Bangi, Selangor-about 35km southofKuala Lumpur Syafiq iscurrentlyundertaking a research project for the Structured Products (SP) desk ofThe Standard Asian Merchant Bank’s securities department The SP desk is responsiblefor developingand selling structuredproducts:investmentsthatconsist ofa portfolioofsecuritiesandderivatives Structured productsareinvestment instrumentsthatarecreatedtomeetspecific needs thatcannotbemetfromstandardizedfinancialinstrumentsTheproductsoftheSPdeskare tailor-madeandtheyaredevelopedbasedonthe StandardAsian MerchantBank’sniche specializationswhich are Asian listed real estate companies, life sciences companies, and shares

TheSPdeskofTheStandardAsianMerchantBankhasitsownwebsitethatisprimarilyused toprovideinformationtotheusersofthewebsiteThewebsitecontainsinformationabout theproductsoffered(eg,brochures,legaldocuments,andbid-askspreads),publications, andcontactinformationThewebsitecanbeclassifiedasa services-oriented relationship- building website There are two main groups of website users; financial advisors and institutionalclientsoftheSPdeskTheyusethewebsitetoexamineproductfeatures,prices oftheproductsofferedbytheSPdesk,andlegalinformation

For the SP desk, there are several reasons why they have asked Syafiq to undertake a researchproject:

1 SatisfactionwiththewebsitehasneverbeenmeasuredAsaresult,theSPdeskdoes notknowhowtheusersexperiencethewebsiteThecurrentcontentandlayoutof thewebsitearebasedonassumptionsofwhatusersarelookingforonthewebsite Forthisreason,thewebsitemaycontainelementsdeemedunnecessarybytheusers andit mightlackfeaturesthatareimportanttotheusers

2 UsersofthewebsiteonlyspendasmallamountoftimeonthewebsiteIn2011,

morethan70%(754%)ofthevisitorsspentlessthan30secondsonthewebsiteof theSPdesk(AWStats,2011)Theproductsofferedatthewebsitearequitecomplex and clients often have a lack of knowledge concerning Structured Products Therefore it is desirable to encourage website users to spend more time on the website

3 Thewebsiteisnotself-explanatoryConsequently,peoplecontactemployeesofthe SPdesktoaskforexplanationandclarificationThisisatimeconsumingprocessthat isrelativelyexpensiveforasmalldesk

Basedonpreliminaryresearch,thefollowingproblemstatementwascreatedbySyafiq:

“WhatelementsareofimportanceindrivingSatisfactionwiththe WebsiteintheAsian investmentbankingindustry,towhatextentdothesevariablesinfluenceSatisfaction with theWebsite,andhowcantheresultsofthisstudybeusedtocreateawebsitefortheSP deskthat isself-explanatory, thatpeopleuseas theirmain informationsourceand that websiteusersspendmoretimeon?”

SeveralresearchmethodsareusedbySyafiqtoanswertheproblemstatementInorderto determinethevariablesrelevanttohisstudySyafiqhascarriedoutaliteraturereviewand face-to-face interviews Based on the literature review and a rigorous analysis of the interviewsSyafiqhasdevelopedthefollowingconceptualmodel

Informationquality

Systemquality

Interactivity

SatisfactionwiththeWebsite

Systemdesignquality

Syafiqnowwantstocollectquantitativedatatobeabletotestthismodelwithmultivariate regressionanalysisIn ordertocollectthesequantitativedata,Syafiqis currentlybusywith designingasurveywhichhewantstopostonlineHehasdevelopedthefollowingtablethatshouldhelphimtooperationalizetheconstructsinhisconceptualmodel

Table 1:Overview oftheConstructs/variables inmyModel,“Subconstructs”, andSurvey

Questions

Information quality

Variable Definition Surveyquestions
Informationcontent Referstothecontent ofthe information providedbythewebsite (Hernandezet al 2009) Therangeofinformationishigh

The information isapplicabletothewebsite’sactivities(zie relevance)

The information isdetailed (zieaccuracy)

The maingoalofthe informationonthewebsiteisclear

Thewebsiteprovidesin-depthinformation

The information onthewebsiteisinformative toyourusage The information onthewebsiteisvaluable toyour usage The information onthewebsiteisoftheappropriatedetailThe contentonthewebsitesupportsitsintendedpurpose

Relevance Referstothedegreetowhichthe

information meetstheneeds ofthe websiteuser (Muylle etal2004)

Thewebsiteprovidesinformation thatexactlyfits your needs

The information isapplicabletothewebsite’sactivities

The information inthewebsiteisrelevant

The information inthewebsiteistothepoint

The information inthewebsitedoesnothelpmeatall

Up-to-date Referstothecurrencyofthe information onthewebsite (McKinneyetal 2002) Information isalwaysupdated inthesite

Thewebsiteprovidesup-to-dateinformation

The information iscurrent

Yougetthe information youneedintime

Understandability Referstotheclearnessand goodnessoftheinformation (Cheung and Lee2005, 2008) Thecontentofthewebsiteiseasytounderstand The meaning ofthe informationisclear

The information inthewebsiteisclear to me

The information inthewebsiteispresentedclearly The information isclear in meaning

The information iseasytocomprehend

Ingeneral, information onthewebsite isunderstandablefor youto use

Completeness Referstothecompletenessofthe

information onthewebsite(Muylle

etal 2004)

Thewebsiteprovidescomprehensiveinformation

Thewebsiteprovidessufficientinformation The information inthewebsiteiscomplete

The information inthewebsiteissufficientlydetailed

 

Reliability Referstothedegreeofconsistency anddependabilityoftheinformation onthewebsite(Cheung andLee

2005,2008; McKinneyetal2002)

Thewebsiteprovidesinformation that youtrust The information onthewebsiteistrustworthy The information onthewebsiteis credible

Ingeneral, information onthewebsite isreliableforyoutouse

Accuracy Referstothedegreetowhichthe information onthewebsiteis perceivedtobeprecise(Muylle etal

2004;Zhangand vonDran2002)

Thewebsiteprovidesaccurateinformation Thewebsiteprovidespreciseinformation The information onthewebsiteisdetailed The information onthewebsiteisaccurate

The information onthewebsiteisnotprecise I canrelyonthe information inthewebsite

The information inthewebsiteissufficientlydetailed

Usefulness Referstothedegreetowhichthe user believesthattheinformation onthewebsitewill enhancetheir decision (Cheung and Lee2005,

2008; McKinneyetal2002)

The information onthewebsiteisuseful

The information onthewebsiteisinformative toyour usage

The information onthewebsiteisvaluable toyour usage

Ingeneral, information onblackboard isusefulfor youtouse

Systemquality

Variable Definition Surveyquestions
Navigability Referstothe easewithwhichusers

canfindtheneededinformation on thewebsite(Schmidt etal 2007; EvansandKing 1999*)

I findthesite easytonavigate

Thenavigation linksarestated in everypage

Itiseasytofindtheinformation I needfromthiswebsite

The organizationofthecontentsofthissite makesit easyfor meto know whereI amwhennavigatingit

You obtaindesired information quickly Itiseasyto locate theinformation

Thewebsite isbeing easytogobackandforthbetweenpages Thewebsite isprovidinga few clickstolocateinformation

Ingeneral, thewebsite iseasytonavigate

Access Referstotheavailabilityofthe websiteatall times(Cheung and Lee

2005; 2008)

Thewebsite isresponsivetoyour request

Ingeneral, thewebsiteprovidesgoodaccess

Thewebsite isavailable atall times

Thewebsitecanbeaccessedusingdifferentbrowsers(OS)

Easeof use Referstothe easewithwhichthe website canbeused(Tarafdar and Zhang 2006) I findthesite easytooperate

Thewebsite iseasytounderstand

Thiswebsite issimple touse, evenwhenusing itfor thefirsttime Thewebsite iseasytouse

Thewebsite isuser-friendly

Itisdifficulttooperatethewebsite

Ingeneral, thewebsite isuser friendly

Thewebsite iswell organized

I findthewebsite easytouse

Speed Referstothedegreetowhichthe websiteusersperceivethewebsite tobefastorslow(Muylle etal

2004)

I findthesitedownloadtimeacceptable Thespeedofdisplaybetweenpagesishigh

There isverylittle timebetween myrequest forpagesandhavingthe pagesdisplayed onmy computer

Therateatwhich informationisdisplayed isfast Thesitedoesn’twastemytime

Thewebsite istimeconsuming

Itdoesnottake muchtimetogetfromoneplace inthewebsiteto

another

Thewebsite isfast

Thewebsite isquicklyloadingall thetextandgraphics

WhenI usethewebsitethere is verylittle waitingtimebetweenmy actions andthewebsite’sresponse

Thewebsite loadsquickly

Thewebsitetakeslongtooload

Security Referstotheusersperceptions’ of thewebsite’sreliabilityandsafety (AwamlehandFernandes2005) Youfeelthewebsite issecure

Thewebsitehasprovisionsfor user authentication

Thewebsitehasan informationpolicy

Thewebsitehasadequatesecurityfeatures

Privacy Referstothe elementsthatprovide websiteusersasenseof privacy (Schmidt etal 2008) I feel like myprivacyisprotectedatthiswebsite
Systemaccuracy Referstotheaccuracyofthewebsite inprovidinginformationto itsusers Thesystem isaccurate

Areyousatisfiedwith theaccuracyofthesystem?

Systemreliability Referstothereliabilityofthe website inprovidinginformationto itsusers Yougetthe informationthatyourequested onthewebsite

Interactivity

Variable Definition Surveyquestions
Customersupport Referstothefacilitiesand

communication channelsthata companyofferstoestablish direct contactwithusersinordertohelp themwithquestions or problems(ChenandYen2004; Hernandez etal

2009;Wan2000; Wolfinbargerand

Gilly2003**)

I cansendmyfeedbackaboutthesite

Think ofall thepossible waysthat you cancontactour bank whenyou needto Based onthisinformation andonyour ownpreferences, how easydoyouthink it istocontactus?

Youaresatisfiedwiththecustomersupportprovidedbythewebsite Youaresatisfiedwiththeafter-salessupportprovidedbythewebsite Thewebsiteunderstands your problemsandrequests

Thewebsiterespondstoyour requestsfast enough

Thewebsiteprovidesthepersonalized customer supportyouneed

Thewebsiterespondstoyour problemsandrequestspromptly Thecompanyiswillingandreadytorespondto customer needs Whenyouhaveaproblem, thewebsiteshowsasincere interest in solvingit

Inquiriesareansweredpromptly

Customisation Referstotheabilityofwebsitesto presentcustomized informationto fulfill the individual needs ofusers (Tarafdar andZhang 2006; Chenand Hitt2002***; Greer andMurtaza

2003****)

Thewebsiteprovidesinformation thatexactlyfits your needs Thewebsitecanunderstandwhat you need viainteractive communication

Thewebsitehaspersonalization characteristics Thewebsite offerscustomizedinformation

The levelofpersonalization isaboutright, nottoo muchortoolittle Thewebsiteprovidestheprecise information youneed

Thewebsiteprovidesreportsthat seemtobejustabout exactlywhat youneed

Thewebsiteallowsmeto interactwithit toreceivetailored information

I can interactwiththewebsite in ordertogetinformationtailored to my specificneeds

Control Referstothe featuresonthewebsite that influence theusers’sense of control(WolfinbargerandGilly

2000)*****

Thesiteprovidesvalueadded features

WhenI amusingthiswebsite, I feelthatI am incontrolofwhatI can

do

Theuser controlstheorder or sequenceofinformation access Theuser controlshowfasttogo throughthewebsite

Theuser controlsopportunitiesfor interaction

Userscontrolthedifficultyleveloftheinformation accessed Thewebsitehasfeatures,whichhelpmeaccomplish mytask

Systemdesignquality

Variable Definition Surveyquestions
Visualappeal Referstotheaestheticsofthe website(Loiacono etal 2002) Thesitehasanattractiveappearance Thewebsitehasanattractivelayout

I like thelayoutofthewebsite

The layoutofthewebsiteis visuallycomforting The layoutofthewebsiteisannoying

Thewebsite isvisuallyattractive

Thewebsitehasanattractivescreenlayout Thewebsite isvisuallypleasing

Thewebsitedisplaysvisuallypleasing design Thewebsite isvisuallyappealing

Innovativeness Referstotheuniquenessand creativityofthewebsite(Loiacono et al 2002) Thedesignisappropriatetothetypeofthesite Thewebsite isinnovative

Thewebsitedesignisinnovative Thewebsite iscreative

Legibility Referstothe easeofreading ofthe

information onthewebsite(Palmer

2002)

Thesitepresentsthe information inanappropriateformat

The outputformat iseasytoread

The layoutofthe information iseasytounderstand Thewebsite iswell organized

Thewebsitehasasimple layoutfor itscontent Thewebsitehasacleardesign

The information onthewebsiteiseasytoread Thetext on thewebsite iseasytoread

Consistentimage Referstotheconsistencyofthe imageprojectedbythewebsitewith the imageofthefirm (Loiacono et al

2002)

Thedesignisappropriatetothetypeofwebsite I findthesitehasconsistentpagelayout

Youaresatisfiedwiththe imageofthewebsite

The companyto which the website belongshasa well-knownbrand The website projectsanimage consistentwiththe company’simage Thewebsite fitswithmyimageofthecompany

Thewebsite’simage matchesthat ofthecompany

SatisfactionwiththeWebsite

Satisfactionwiththe

website

Definition Surveyquestions
Thediscrepancybetweena customer’sexpectations andperceptions of performance Ingeneralterms, I amsatisfiedwiththewaythatthiswebsitehas carried out myactions

Ingeneral,Iam satisfied withtheservicethatIreceivedfromthewebsite Pleasethinkofyouroverallexperience withthewebsiteOnascaleof1-7,overall,howsatisfiedareyouwiththewebsite?

Youaresatisfiedwith thewebsite

NoteThe“surveyquestions”inthe last columnarequestionsfromvariousstudiesonwebsitequalityI havetriedtofind

asmanyquestionsas IcouldEverysinglesurveyquestionis takenoutof(oneof)thepaperspresentedinthereference list

REFERENCELIST

AwamlehRaedandCedwynFernandes(2005),“Internetbanking:anempiricalinvestigation intotheextentofadoptionbybanksandthedeterminantsofcustomersatisfaction intheUnitedArabEmirates,”JournalofInternetBankingandCommerce,10(1),

0509-05

Chen,KuanchinandDavidCYen(2004),“Improvingthequalityofonlinepresencethrough interactivity,”Information&Management,42,217-26

Chen,PSandLMHitt(2002),“MeasuringSwitchingCostsandtheDeterminantsof CustomerRetentioninInternet-EnabledBusiness,”InformationSystemsResearch,13 (3),255-74

Cheung,ChristyMKandMatthewKOLee(2005),“TheAsymmetricEffectof Website

AttributePerformanceonSatisfaction:AnEmpiricalStudy,”inproceedingsofthe

38thHawaiiInternationalConferenceonSystemSciences,1-10

Evans,JR,andVEKing(1999),“Business-to-businessmarketingandtheWorldWideWeb: Planning,managingandassessingwebsites,”IndustrialMarketingManagement,28 (4),343–58

Greer,THandMMMurtaza(2003),“WebPersonalization:TheImpactofPerceived InnovationCharacteristicsontheIntentiontoUsePersonalization,”Journalof ComputerInformationSystems,Spring,50-3

Hernandez,Bianca,JulioJimenezandJoseMMartin(2009),“Keywebsitefactorsin e- businessstrategy,”InternationalJournalofInformationManagement,29(5),362-71

Loiacono,EleanorT,RichardTWatsonandDale LGoodhue(2002),“WebQual:Ameasure ofwebsitequality,”inMarketingTheoryandApplications,Vol13,edKKEvansand

LKScheer:Chicago:AmericanMarketingAssociation,1-71

McKinney,Vicki,KanghyunYoonandFatemehMZahedi(2002),“TheMeasurementof Web-CustomerSatisfaction:AnExpectationandDisconfirmationApproach,” InformationSystemsResearch,13(3),296-315

Muylle,Steve,RudyMoenaertandMarcDespontin(2004),“Theconceptualizationand

empiricalvalidationof websiteusersatisfaction,”Information&Management,41,

543-60

Palmer,JonathanW(2002),“Websiteusability,designandperformancemetrics,” InformationSystemsResearch,13(2),151–67

Schmidt,Serje,AntoniSCantallopsandCristianePizuttidosSantos(2008),“The characteristicsofhotelwebsitesandtheirimplicationsforwebsiteeffectiveness,” InternationalJournalofHospitalityManagement,27(4), 504-16

Tarafdar,MonideepaandJieZhang(2005),“AnalysisofCriticalWebsiteCharacteristics:A Cross-CategoryStudyofSuccessfulWebsites,”JournalofComputerInformation Systems,46(2),14-24

Wan,HakmanA(2000),“Opportunitiestoenhanceacommercialwebsite,”Information&Management,38(1),15–21

Wolfinbarger,M,andMCGilly(2000),“Consumermotivationsforonlineshop-ping,”in

proceedingsoftheAmericasConferenceon InformationSystems,LongBeach,CA: AssociationforInformationSystems,1362–6

Zhang,PingandGiselaMvonDran(2002),“UserExpectationsandRankingsofQuality

FactorsinDifferentWebSiteDomains,”InternationalJournalof ElectronicCommerce,

6(2),9-33

QUESTIONS

1 Measurement is the assignment of numbers to characteristics (or attributes) of

objects accordingto apre-specified set ofrules Describe the objectand characteristicsofSyafiq’sstudy

2 The measurement ofmore abstract andsubjective characteristics (orattributes – such for instance the attributes in Syafiq’s study) is more difficult than the

measurement of other, moretangibleattributessuchasweight,length, gender, age, and marital statusWhyis that?

3 Onewayoftappingmoreabstractandsubjectiveattributesisoperationalizingthese attributes

a Whatisoperationalization?

b Describetheprocessofoperationalizingvariables

4 BasedonareviewoftheliteratureSyafiqhasdevelopedatable(Table1)thatshould helphimtooperationalizethe variablesof his conceptualmodelUsethistableto discusstheattribute‘InformationQuality’intermsofdimensionsandelementsIn other words, which dimensions of ‘Information Quality’ has Syafiq found in the literatureand howhavethesedimensionsfurtherbeenbrokenintoelementsby researcherswhohaveinvestigatedthisissueinthepast?

5 Syafiqcoulddecidetousethesurveyquestionshehasfoundintheliteratureasa

basis for hisquestionnaire Isit,ingeneral, agood ora badideatouseexisting scales?Why?

Reference:

Sekaran, U, & Bougie, R (2013) Research methods for business: A skill building approach(6th ed) Chichester, United Kingdom: Wiley ISBN: 978-1-119-94225-2′

Embry RSCH202 Module 5 Final Literature Review Latest 2016 November

You should have turned in a draft in Module 3, received feedback from your instructor, and revised the draft based on the feedback you received In this activity, you will turn in your final literature review assignment
In an effort to curb plagiarism, ERAU provides instructors with TurnitIn, an anti-plagiarism tool When you submit this assignment, it will be automatically screened by TurnitIn TurnitIn will compare your writing with a database of millions of other written works and checks for originality versus plagiarized papers You will be able to view your originality report

Embry RSCH202 Module Module 7 Submit Quantitative Data Analysis Latest 2016 November

Module – 7: CASE STUDY

QUESTIONS

1 WhyarethedatathatJackhasgatheredqualitativeinnature?

2 Describe the sampling technique that Jack used Using the sampling techniques described in Chapter 13 and summarized in table 132 on page 254, which type technique do you think Jack used? Do you think the technique was appropriate? What are its strengths and weaknesses? Would another technique have been better? Explain your answers

3 Describethethreestepsinqualitativedataanalysis(datareduction,datadisplay,and thedrawingofconclusions)onthebasisofJack’sstudy

4 Jackhasnotpaidanyattentiontothereliabilityandvalidityofhisresultsinthefirst

draftofhisstudy

a Discussreliabilityandvalidityin qualitativeresearch

b Describe how Jack could have paid attention to the reliability and validity of his findings

5 PleasecategorizethefollowingthreeresponsesintoJack’sclassificationsystem

It is possible that you experienced several emotions at that moment Which emotion did you feel the strongest?

____I was angry___________________________

How intense did you experience this emotion?

Not intense at all 1 2 3 4 5 Very Intense

Did you experience any other emotions because of this event? If you did, which emotions and to what extent?

Not intense at all Very Intense

____Disappointment__________________ 1 2 3 4 5

________________________________ 1 2 3 4 5

________________________________ 1 2 3 4 5

________________________________ 1 2 3 4 5

________________________________ 1 2 3 4 5

 

It is possible that you experienced several emotions at that moment Which emotion did you feel the strongest?

_____I was blind with rage___________________

How intense did you experience this emotion?

Not intense at all 1 2 3 4 5 Very Intense

Did you experience any other emotions because of this event? If you did, which emotions and to what extent?

Not intense at all Very Intense

_____It was NOT fair_______________ 1 2 3 4 5

_____Fed up with these people!!!________ 1 2 3 4 5

________________________________ 1 2 3 4 5

________________________________ 1 2 3 4 5

________________________________ 1 2 3 4 5

 

It is possible that you experienced several emotions at that moment Which emotion did you feel the strongest?

__Unhappy______________________

How intense did you experience this emotion?

Not intense at all 1 2 3 4 5 Very Intense

Did you experience any other emotions because of this event? If you did, which emotions and to what extent?

Not intense at all Very Intense

_There was nothing I could do___________ 1 2 3 4 5

________________________________ 1 2 3 4 5

________________________________ 1 2 3 4 5

________________________________ 1 2 3 4 5

________________________________ 1 2 3 4 5

Embry RSCH202 Module 8 Submit Case Study Qualitative Data Analysis Latest 2016 November

Module – 7: CASE STUDY

QUESTIONS

1 WhyarethedatathatJackhasgatheredqualitativeinnature?

2 Describe the sampling technique that Jack used Using the sampling techniques described in Chapter 13 and summarized in table 132 on page 254, which type technique do you think Jack used? Do you think the technique was appropriate? What are its strengths and weaknesses? Would another technique have been better? Explain your answers

3 Describethethreestepsinqualitativedataanalysis(datareduction,datadisplay,and thedrawingofconclusions)onthebasisofJack’sstudy

4 Jackhasnotpaidanyattentiontothereliabilityandvalidityofhisresultsinthefirst

draftofhisstudy

a Discussreliabilityandvalidityin qualitativeresearch

b Describe how Jack could have paid attention to the reliability and validity of his findings

5 PleasecategorizethefollowingthreeresponsesintoJack’sclassificationsystem

It is possible that you experienced several emotions at that moment Which emotion did you feel the strongest?

____I was angry___________________________

How intense did you experience this emotion?

Not intense at all 1 2 3 4 5 Very Intense

Did you experience any other emotions because of this event? If you did, which emotions and to what extent?

Not intense at all Very Intense

____Disappointment__________________ 1 2 3 4 5

________________________________ 1 2 3 4 5

________________________________ 1 2 3 4 5

________________________________ 1 2 3 4 5

________________________________ 1 2 3 4 5

 

It is possible that you experienced several emotions at that moment Which emotion did you feel the strongest?

_____I was blind with rage___________________

How intense did you experience this emotion?

Not intense at all 1 2 3 4 5 Very Intense

Did you experience any other emotions because of this event? If you did, which emotions and to what extent?

Not intense at all Very Intense

_____It was NOT fair_______________ 1 2 3 4 5

_____Fed up with these people!!!________ 1 2 3 4 5

________________________________ 1 2 3 4 5

________________________________ 1 2 3 4 5

________________________________ 1 2 3 4 5

 

It is possible that you experienced several emotions at that moment Which emotion did you feel the strongest?

__Unhappy______________________

How intense did you experience this emotion?

Not intense at all 1 2 3 4 5 Very Intense

Did you experience any other emotions because of this event? If you did, which emotions and to what extent?

Not intense at all Very Intense

_There was nothing I could do___________ 1 2 3 4 5

________________________________ 1 2 3 4 5

________________________________ 1 2 3 4 5

________________________________ 1 2 3 4 5

________________________________ 1 2 3 4 5

Embry RSCH202 Module 9 Submit Research Methodology Latest 2016 November

In Module 8 you worked on a report that contains the following paragraphs taken from Report 3 on page 374 of the Sekaran and Bougie text: Study Design, Population and Sample, Variables and Measures, Data Collection Methods, and Data Analysis Methods

In an effort to curb plagiarism, ERAU provides instructors with Turnitin, an anti-plagiarism tool When you submit this assignment, it will be automatically screened by Turnitin Turnitin will compare your writing with a database of millions of other written works and checks for originality versus plagiarized papers (even patch-quilt plagiarism.)

 

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